Swingers | Baseball Team
Created as a concept franchise for the Banana Ball league, the Swingers identity embraces the sport's playful spirit with a bold visual system inspired by classic brightly colored Carribean-style baseball uniforms and some tongue-in-cheek humor. Centered around an upside-down pineapple mascot (IYKYK), the brand pairs retro script lettering with vibrant green and yellow colors to create a look that's impossible to take too seriously.
The project expands beyond the logo into a complete identity system, including uniforms, merchandise, marketing assets, and stadium-ready graphics designed to bring the fictional club to life.
